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Web Survey Bibliography

Title Synthesis of Results from the Response Mode and Incentive Experiment
Author Casper, R., Shaw, K. A.
Year 2003
Access date 08.02.2006
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Abstract The Response Mode and Incentive Experiment investigated the impact of three computer-assisted data collection techniques – Computer-Assisted Telephone Interviewing, Internet, and Interactive Voice Response – on the response rate and data quality in Census 2000. Households participating in the study were randomly assigned to six panels and to a control group. The households in the six panels were given the choice of providing their Census 2000 data via the usual paper forms or by one of the alternate computer-mediated response modes. Half of the panels were offered an incentive, a telephone calling card good for 30 minutes of calls, for using the alternate response mode.
In addition, the experiment included a nonresponse component designed to assess the effects of a promised incentive and alternative response mode options on response among a sample of census households who failed to return their census forms by April 26, 2000. The intent of the nonresponse component was not to test incentives or response mode options as possible nonresponse conversion techniques for the census. Rather, the experiment was designed to test the effect of these factors on response among a group representing those who are traditionally difficult to enumerate.
A final component of the experiment involved interviewing households assigned to the Internet mode (both with and without the incentive) who opted to complete the traditional paper census form. The purpose of the interview was to determine why these households did not use the Internet.
Access/Direct link Bureau homepage
Year of publication2003
Bibliographic typeReports, seminars
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Web survey bibliography - Reports, seminars (231)

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